A method for promoting recycling from a fund established with revenue generated from the sale of environmental and/or power generation attributes by an entity producing renewable energy. The method comprises providing a point system by which a recycling consumer is credited for recycled materials collected. Further, the method provides for a reward system for redemption of points accumulated by the recycling consumer, the reward system including redeemable fund certificates drawn against the fund. The method further includes collecting recyclable materials from the recycling consumer and crediting an account in the name of the recycling consumer based on the quantity and/or quality of the recyclable material collected. Then the method provides for awarding fund certificates to the recycling consumer upon the accumulation of a sufficient point level.