An optical member enables a display apparatus to be improved in visibility of its display screen as viewed from a plurality of predetermined directions other than the directly forward direction. The optical member includes a lenticular lens member (3) having a plurality of convex lenses (2) and a light-reflecting layer (5) disposed on the back surface of the lenticular lens member. The light-reflecting layer (5) is provided with optical windows (6) each at a position corresponding to a midpoint between the apexes of mutually adjacent convex lenses. Light emitted from a planar light source, passed through each optical window (6), and configured to enter the mutually adjacent convex lenses (2) corresponding to the optical window is directed in mutually different directions by the mutually adjacent convex lenses, respectively.