A process and system for metasearching on a distributed network activated by a request executed on a client device to request a metasearch engine to send at least one search query to a plurality of server devices, which may be search engines, the at least one search query comprising at least one keyword phrase, comprising at least one keyword, comprising incorporating, by the metasearch engine, received search results into at least one display list corresponding to the at least one keyword phrase, incorporating at least one advertisement associated with the at least one keyword phrase into the at least one display list and/or incorporating at least one other advertisement associated with the at least keyword phrase into a response, communicating the response to the client device, and optionally incorporating means for ordering at least one item into the at least one display list and/or the response.