In a method and apparatus for connecting an e-shopping facility such as an e-concierge station or an e-service or an e-merchandise provider including a custom software, with an e-shopping appliance, such as a television interphone monitor or a shopping terminal, or a television receiver including central processing unit and a memory, via a communication network such as a private network, public network or the internet and through an interface unit, wherein e-shopping tenant software programs complementing the custom software of the e-shopping facility are installed into the memory of the central processing unit which enables the central processing unit to select and process orders for e-service and/or e-merchandise on the basis of the installed tenant programs. A shopping signal of a compiled order is generated and propagated between the shopping appliance and the interface unit and processed through the interface unit. An interfaced shopping signal is then communicated between the interface unit and the e-shopping facility.