The electrophoretic multi-color display device has a plurality of cells (10, 10', 10'', . . . ) with an electrophoretic medium (14) and pixel electrodes (11, 11', 11'', . . . ) for selecting a subgroup of cells. A color filter array (13) is associated with the pixel electrodes. The color filter array (13) and the pixel electrodes (11, 11', 11'', . . . ) are provided at the same side of the electrophoretic medium (14). Preferably, the cells (10, 10', 10'', . . . ) of the color filter array (13) are arranged according to a matrix and are disposed along lines registering with the pixel electrodes (11, 11', 11'', . . . ). Preferably, an insulating material (17) with a relatively low refractive index is provided between the pixel electrodes (11, 11', 11'' . . . ) and the color filter array (13). Preferably, the insulating material (17) is selected from the group formed by a fluor-polymer, a low-dielectric inorganic film and a low-dielectric nano-porous film.