The present invention relates to a system that includes a plurality of disposable absorbent products where at least one of the disposable absorbent products includes a tag. The system further includes a reader that identifies the tags on the plurality of disposable absorbent products and plays media based on the identity of the tags. In another form, the system includes a reader that identifies the tags on the plurality of disposable absorbent products and provides information relating to one other product based on the identity of the tags. In still another form, the present invention relates to a method that includes marking a plurality of disposable absorbent products (e.g., diapers) with a tag, and providing a reader that plays media based on the identity of the tags.