A method is described to provide an alternative telephone information service implemented by a service provider other than the telecommunication service used in the connection of the call. This independent information service provides the caller information services at a minimal or at no cost to the caller. The cost of the call to the caller is subsidized or entirely paid by promotion message sponsors in exchange for the caller listening, with possible interaction by the caller and rewards to the caller, to at least one sponsored promotional message prior to connection to the requested information. This service information includes telephone listings, weather, date/time, local/national news, traffic conditions, airplane schedules, text to voice translated caller e-mail, account member mailbox messages or other information of interest to the local or national caller.

 
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> Technique for effectively controlling communication links to an information assistance service

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