A poker game offers the possibility of sequential hand play and large payoffs. In one embodiment, a first set of cards is used to form a first poker hand. A draw feature may allow the player to discard cards and obtain replacement cards. If the first poker hand is a predetermined winning set of cards or has a first rank, then the outcome is a winning outcome. Otherwise, the game ends. If the first hand is a winning outcome, the player may be paid winnings or play a subsequent hand in which the player attempts to achieve a hand having a higher rank than the previous hand. If the second hand has a higher rank than the previous hand, the player may be paid winnings or continue playing. In one embodiment, payouts for particular ranks or hands increase as the game continues.