A unique real time method by which an individual, using e-commerce may immediately, or at some other time, purchase material goods or services (product(s)), from all types of media. The media is any type of visual auditory or other sensory media now or in the future, anywhere in the universe and includes but is not limited to all types of television, radio, internet streaming, theater, concert, skywriting, billboards (static and electronic), aerial displays, jumbotrons, posters, art, DVDs, commercials, videos (online or offline), videotapes, films, videogames or printed media. The material goods and services (product(s)) are any partial, single or multiple item made available for sale by the producers or creators of the media. The products may be included in the program material or they may be associated in any way including, but not limited to commercial advertising or sponsorship, at the discretion of the producers or creators.