A system for personalizing and customizing user behaviors and interfaces includes a plurality of terminals for transmitting, processing and receiving information wherein the terminals are configured to each transmit a transmission signal including an identifier (ID) for identifying each of the terminals. The system also includes a network having a plurality of access points operable to communicate with the network, and a Service Enabling server connected to the network wherein each of the plurality of terminals are configured to independently access the Service Enabling server and upon accessing the Service Enabling server, a necessary service requested by the user of the terminal requesting the service is selected. Information related to the service is then placed in an understandable form for the terminal and the user.