The present invention provides a toner which contains at least a binder resin, and a colorant, wherein the binder resin contains a polyester resin (A) obtained by polycondensation of an alcohol component with a carboxylic acid component containing one of a purified rosin and a modified rosin, and a polyester resin (B) obtained by polycondensation of a carboxylic acid with an alcohol component containing a specific alkylene oxide adduct of bisphenol A, and wherein when the carboxylic acid component containing a purified rosin is used in the carboxylic acid component for the polyester resin (A), a mass ratio [(B)/(A)] of the polyester resin (B) to the polyester resin (A) is 2/8 to 6/4.