Audience specific document targeted at a particular media type are
generated by accessing data from an audience hierarchy. When obtaining a
data value for a particular audience, if that value does not exist for
that audience then the audience hierarchy may be utilized to find the
data value for an inherited audience. By adding regional, cultural or
regulatory subdivisions within the audience hierarchy and inheriting
large portions of existing audience specific data entries, a large number
of audience specific documents may be generated with a minimal amount of
data entry required. Audiences may be specified in a given order for
traversal within the hierarchy and displayed in a data entry and editing
application utilizing visual characteristics to inform a user if the
value for a particular piece of data is inherited from another layer or
utilized from the particular layer in use. Audience specific documents
may be masked and accessed by payment.