A method of manufacturing a disposable absorbent article incorporating a reinforcement element adjacent a crotch edge of a body panel includes moving a web of body panel material in a longitudinal machine direction, applying a plurality of reinforcement elements to an outer surface of the web and cutting the web of body panel material along the longitudinal machine direction to thereby form a rear body panel web and a front body panel web each having a terminal crotch edge and at least a portion of the reinforcement elements secured thereto. The method further includes connecting a crotch member to each of the rear and front body pane webs thereby bridging the gab between. A disposable absorbent article incorporating a reinforcement element is also provided.