A system for efficient sale of devices that comply with licensed standards. A preferred embodiment of the invention uses a generic, or highly adaptable, hardware device. The device can be adapted to adhere to a specific standard, e.g., code-division multiple access, time-division multiple access, etc., after manufacture such as at the point-of-sale to an end user, prior to distribution, or at some other point in a distribution and sales network. This allows manufacturers, retailers and end users to benefit from more competitive selection of standardized communication, data and other formats. Reduction of manufacturing costs and elimination of shipping, or other transfer and storage costs, is also realized.