A pull activated packet for storing and dispensing any manner of fluid composition includes opposed first and second material layers defining a sealed cavity between the opposed layers. The fluid composition is contained within the cavity. Exit structure is defined in the first material layer through which the composition exits the cavity in use of the packet. A flap is defined by a portion of the opposed layers and is folded at a first fold line so as to extend over and releasably seal to the first material layer over the exit structure. To open the packet, the flap or an extension of the flap is pulled by the user causing the flap to peel away from the first material layer and unseal from over the exit structure. The fluid composition is dispensed from the exit structure upon pressure being applied to the packet.