A system and method is disclosed to provide recommendations to a wireless device, based on stored bookmark/short-cut data. When a wireless device accesses services, data pertaining to the service access, along with any context related information is transmitted within the wireless device, or to a remote server. The data is processed in conjunction with bookmarks/short-cuts specified within the device, and are organized and presented to the wireless device in accordance with preference instructions specified within the wireless device.

 
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> Apparatus and method, for making measurements in universal mobile telecommunications system user equipment

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