It is an object of the invention is to provide a hologram transfer sheet comprising: at least, a peelable layer; a relief formation layer having a relief; and a metal thin layer, which are sequentially formed on a substrate, capable of preventing a crack or discoloration of the metal thin layer which may be caused by heat or stress when a transfer layer is aligned with and transferred onto a transfer receiving body or preventing a disfigurement of the external appearance which may be caused by a crack mark of the metal thin layer following the thermal deformation of the substrate when performing an entire surface transfer by means of a heat roller. Such a hologram transfer sheet (1) comprising: at least, a peelable layer (3); a relief formation layer (4) having a relief; and a metal thin layer (5), which are sequentially formed on a substrate (2), is characterized in that the peelable layer (3) is made of a norbornene-based resin having a chemical structure containing a norbornene structure at least. The peelable layer preferably contains a resin incompatible with such a norbornene-based resin at a ratio from 5 to 30% by weight relative to a total solid content.