An extruded personal washing bar providing unique combination of sensory attributes, said bar comprising: a. at least about 40% of a soap, b. from about 0.1% to about 20% of a polyol, c. no more than about 30% water, and d. from about 0.01% to about 3% based on the weight of the bar composition of inclusions dispersed uniformly in bar, said inclusions comprising plate-like solid polymer particles, having a longest edge dimension in the range from about 50 to about 300 .mu.m, and a thickness such that the ratio of the longest edge dimension to the thickness is in the range from about 1.5:1 to about 15:1, and wherein said personal washing bar is an extruded mass.

 
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