The present invention relates to photostabilised effect pigments in which one or more calcined and vanadium-containing oxide layers, alone or mixed with sulfates, borates or phosphates, have been applied to a substrate, to a process for the preparation thereof, and to the use thereof in plastics, paints, coatings, printing inks, cosmetics, films, in security printing, for laser marking, in thermal protection or for colouring seed.