A business process that collects data for multiple business activities from diverse sources, and facilitates the calculation of economic value added for these specific business activities. The economic value added of a specific business activity may be calculated in a hierarchical manner, related to a product, to a customer, to a geographical region, to a market, to a market segment, or to a product application. The process requires only inexpensive desk-top computers and conventional office software connected to a common server system having a relational database.