An active matrix type display apparatus of the present invention includes pixel circuits each having an electrooptic device that changes brightness thereof according to a current flowing therein and driving said electrooptic device on the basis of brightness data supplied via a data line, and a current type pixel driving circuit for supplying each of said pixel circuits with a writing current that temporally increases in magnitude of a current value thereof within a cycle of writing of said brightness data. In the matrix type display apparatus of the present invention, the magnitude of the current value of the writing current is temporally increased within the writing cycle, whereby the writing current is limited to a low level (or zero) in an early stage of the writing cycle. Thus, the average value of the writing current is reduced.