An improved vehicle wheel, including an outer rim, a central hub with a central axle and an outer flange and a plurality of spokes extending between the rim and hub. The spokes have a first portion connected to the rim and a second portion opposed to the first portion and connected to said hub. The outer rim includes a spoke bed wall with a spoke hole therethrough for connection with the first end of the spoke. The spoke bed wall has a radially outboard surface, which is a convex outboard surface including a radially outboard apex and a radially inboard portion relative to the apex and adjacent the apex.