In an embodiment, an Internet Protocol Television (IPTV) Set Top Box (STB) receives information regarding a personal channel on an IPTV system and information regarding a plurality of viewer IPTV STBs associated with the personal channel. The IPTV STB further receives personal video content, and filters the personal video content. The IPTV STB multicasts the filtered personal video content through a network to a plurality of viewer IPTV STBs.

 
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