A bookmark managing system is provided which is capable of effectively managing a bookmark function even when a user is using a plurality of terminals. The bookmark managing system includes terminals to be used by the user, information providing server which provides contents to the terminals, an Internet to connect the terminals to the information providing server, and browsers used to browse contents incorporated in the terminals. It is also provided with a bookmark managing server being connected to the Internet and having a bookmark information list providing shared bookmark information which can perform a bookmark function even when the user is using a plurality of types of the terminals. The bookmark information has, at least, name information providing contents to be linked to and one and more URL information corresponding to the name information.