An apparatus and method for generating ozone is provided. An ozone generator comprises a substantially transparent element having ozone-generating means mounted on an inner element area and an outer element area. An enclosure is positioned over the element, and an oxygen-containing gas is directed through the inner element area, creating ozone from a portion of the oxygen-containing gas. The ozone and oxygen-containing gas is then redirected over the outer element area, so that the oxygen-containing gas is at least twice exposed to the ozone-generating means, thereby generating additional ozone.