Method and equipment for estimation the biopsychophysical influence of radio, TV and media product on the man, characterizing itself that the media product (1) acts on the person (2), holding in his hands a bottle with water (3), drop from which are taken and placed in a equipment measuring the surface tension and fluctuations the drop's surface potential (4) and in an other equipment measuring the water intramolecula energy spectrum (5) and the data from both systems together with data from equipment's determining the biophysical parameters of the person are processed by the computer (7) compatible with the data (8) from previous measurements of that person.