Nozzle apparatus and method for affixing an annular transponder unit to an annular surface of a tire includes a nozzle block having an adhesive conduit extending therein to an inward end; a transverse channel open along an outward side and extending into the block, the channel being dimensioned for close receipt segment by segment of the annular transponder unit therein; and at least one adhesive port opposite the open channel side in fluid communication with the channel and the adhesive conduit inward end. The block channel open side is positioned opposite the annular tire surface and the adhesive port is positioned to direct adhesive material therefrom into the block channel to surround a segment of the annular transponder unit located within the channel.