A method of routing a plurality of calls received by a call routing system, including grouping each of the plurality of received calls based on a plurality of customer classifications each associated with one of a plurality of customers each corresponding to one of the plurality of received calls. Each of the plurality of received calls are ranked based on a plurality of transaction histories each associated with one of the plurality of customers. Each of the plurality of received calls are routed based on the grouping and the ranking.

 
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