A non-clear (translucent to opaque) cleansing bar comprising: (a) from about 3 to about 40 weight % anionic soap; (b) from about 4 to about 40 weight % of at least one synthetic surfactant; (c) from 0.1 to about 10 weight % of a gelling agent from the group consisting of dibenzylidene sorbitol, dibenzylidene xylitol, dibenzylidene ribitol, and mixtures thereof; (d) from about 5 to about 60 weight % of a humectant provided that glycerin is a component of the humectant and is present in an amount of about 2 to about 10 weight %; and (e) water; wherein all amounts are in % by weight based on the weight of the entire composition.

 
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