Methods provide a robust service to subscribers of an advertising program. Subscriber reports are delivered using electronic mail (e-mail), which eliminates the cost associated with printing and mailing the reports, while providing the ability to easily track the e-mailed reports. The reports can then be distributed to subscribers on a more frequent basis. The method also enables a customer service representative to remedy a problem associated with a subscriber based on the tracking of the e-mails including the reports. The methods tend to provide a more valuable service to the subscriber.