A ticket dispensing apparatus 30 for dispensing tickets in response to an event comprising a vertically extending housing or structure 44 serving to accommodate advertising displays and a lower mouth section 53 resembling an open bird's beak inside view with two dispensing slots 50 and 52 being provided in the throat region 54 of the open mouth 56. The first slot 50 serves to issue a prize ticket 58 associated with a game of chance related to an event or to a promotion of a particular product or brand of products or to promotional activity of a related store. The second dispensing slot 52 serves to dispense a lottery ticket 60, which has been specifically purchased by the customer as part of his purchases at the cash till. Furthermore, the apparatus could be reduced to a single dispensing slot 50 if it is intended only for promotional activities in accordance with the invention.