A web-fed rotary printing press is used for printing a web and consists of at least two satellite cylinders and of at least six cylinders, each of which defines a printing location in cooperation with the satellite cylinders. Each printing location can be brought into a printing-on or a printing-off position. The six or more printing locations can be positioned to all print the same side of the web. At least five of the printing locations, that can be positioned on the same side of the web, are arranged in direct succession along the path of travel of the web.