The invention provides an Internet-based integrated household management system. Each user or household has a unique account with the provider of the system to manage their personal data within system. The provider uses this data to make available information that is relevant to the shopping and organizational tasks. This information may include promotional offers, product information and new product announcements for consumer products and services. The data structure can display information that is relevant to a user's specific needs, providing an efficient system of delivering highly targeted information to consumers. A directory format is included which enables users to search for specific types of information or browse available information that may have been filtered out based on the user's data. The user can be provided with purchase information and purchase incentives based on a user's profile and buying patterns.