A social expression card with a detachable gift portion includes a first panel and a second panel connected by a fold line to the first panel. The second panel is foldable over said first panel to form a card. A third panel, which includes a detachable gift portion, is connected by a fold line to the second panel. The third panel is foldable over the second panel to a position in which the detachable portion is hidden between the first and second panels when the second panel is folded over the first panel. The detachable portion includes gift indicia. Examples of gift indicia include gift certificates, photographic images, and the like.